AR Shooter - Privacy Policy

Last updated : April 3, 2024

The purpose of this privacy policy is to formalize our commitment to respect the privacy of the users of our augmented reality game/application « AR Shooter ».

This privacy policy applies to the augmented reality game/application «AR Shooter » and to all the services it provides, which we here collectively call the Service, the Game or the Application. The service has been developed by KaiKai SAS (hereinafter referred to as « Service Provider ») as a an Ad Supported service. This service is provided « AS IS ».

The Application is built using the Unity Game Engine and AR Foundation utilizing:

What data does the Application collect and how is it used?

User provided information 

The Application does not require any user registration and it does not require the user to provide any personal information.

Use of device’s camera

When playing the Game in Augmented Reality mode, the Application requires the use of the device’s camera. 

The camera is used in the unique purpose of enabling Augmented Reality (AR) content on the device’s screen. All AR tasks are performed on the device and no related data is stored, nor sent over the Internet to a server, nor shared with a third party. The Application does not use cloud based AR services, and it does not transmit images.

Automatically Collected information 

No personal information (such as full name, physical address, email address, telephone number, …) is collected by the Application.

Unity Analytics

The Game makes use of an analytical data gathering service (« Unity Analytics ») provided by Unity Technologies and its subsidiaries and affiliates (collectively “Unity”) to measure and analyze players’ usage of the Game and how they progress through it.

As an example, the data we collect includes, but is not limited to, the following game-related indicators: challenges played by the user (including score), free games played by the user (including score and settings, such as target, projectile, game mode), game elements unlocked by the player using gold coins… 

The collected data is only processed internally by ourselves (KaiKai SAS), in order to understand the players’ experience in the game, and ultimately to improve it.

In addition, the Unity Analytics service automatically collects certain device information in an attempt to uniquely identify game installs and for statistical analysis. According to Unity’s privacy policy, « the developer of the game has ongoing access to this data. Other Unity customers may have access to aggregated reports about game activity in general across a number of games. » This information includes (but might not be limited to) the following:

  • Unique device identifier generated from the device MAC/IMEI/MEID, which they alter to limit the ability to identify the relevant device in the future;
  • IP address, which can be used for inferring the country / region of use (but NOT the exact location).;
  • Device manufacturer and model;
  • The operating system and version running on your system or device;
  • Language;
  • The make of the CPU, and number of CPUs present;
  • The graphics card information, such as type, vendor and driver name, version and graphics API;
  • Amount of system and video RAM present;
  • Current screen resolution;
  • Operating system identifier (e.g., Mac, Windows, etc.);
  • A checksum of all the data that gets sent to verify that it did transmit correctly; and
  • App ID of the game installed.

The Unity Analytics privacy policy states: « We primarily use the information we collect to provide, administer, operate and improve our Services. We may use your information for the following purposes:

  • To perform analytics and research aimed at improving the accuracy, effectiveness, usability, or popularity of products and services that Unity and Developers provide;
  • To create and share statistics and reports regarding aggregate usage of Unity-powered apps; »

All information gathered is aggregated and anonymized. Employees and affiliates of KaiKai SAS and Unity have no way of using information collected from the game to personally identify you.

Unity Ads

The Service is supported by ads, through the use of « Unity Ads services », provided by Unity Technologies and its subsidiaries and affiliates (collectively “Unity”).

According to Unity’s privacy policy, the information collected by Unity Ads can include (but might not be limited to) the following:

  • Device information, like IP address and device identifiers
  • Information regarding the delivery of ads and your interaction with them
  • Session information
  • Monetization events

The Unity Ads privacy policy states: « All of this is for purposes of predicting the types of new games that you might like to download […] Developers and publishers can provide free-to-play games because advertising helps cover their costs. Unity tailors ad types and frequency so players have a better experience (for example, by seeing fewer but more relevant ads). This also allows advertisers to serve the most pertinent ads to players. ».

How do we disclose the collected data?

We (KaiKai SAS) use information gathered manually and automatically by Unity Analytics for the sole purpose of improving the Game by analyzing how players progress through it. Information that we collecte will never be sold to, or shared with, a third party; it will never be used for any purpose that does not directly involve improving the Application.

Please note that the Application utilizes third-party services that have their own Privacy Policy about handling data. Below are the links to the Privacy Policy of the third-party service providers used by the Application:

In particular, it is worth noticing that the information collected by Unity Ads services may be shared with ad publishers and attribution companies.

How long is the collected data retained?

We (KaiKai sas) strive to ensure that data is only retained for the period necessary to fulfill the purpose for which it was collected and is fully deleted when no longer required.

Unity Technologies is responsible for the storage of data collected by the Unity Analytics service and the Unity Ads service.

How to opt out?

You have the right to object to data collection. 

You can use your right to object to stop the Game from collecting analytics data, by going to the Options/Settings menu from within the game, and tapping on the Privacy button. You will be presented with a page from which you will be able to Opt-out permanently from analytics data collection.

In addition, you can take steps to opt-out of certain personalized ads, within the ad unit, by clicking or tapping the Data Privacy icon .

Additionally, all users, regardless of their location, may opt-out of all personalized advertising by enabling privacy features on their devices such as Limit Ad Tracking (iOS) and Opt Out of Ads Personalization (Android). See your device’s Help system for more information.

Children’s Online Privacy Protection Act (COPPA) compliance

The Service Provider does not use the Application to knowingly solicit data from or market to children under the age of 13.

The Application does not address anyone under the age of 13. The Service Provider does not knowingly collect personally identifiable information from children under 13 years of age. In the case the Service Provider discover that a child under 13 has provided personal information, the Service Provider will immediately delete this from their servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact the Service Provider ( so that they will be able to take the necessary actions.


The Service Provider are concerned about safeguarding the confidentiality of your information. The Service Provider provide physical, electronic, and procedural safeguards to protect information we process and maintain. For example, we limit access to this information to authorized employees and contractors who need to know that information in order to operate, develop or improve their Application. Please be aware that, although we endeavor provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches.

Your Consent

By using our Service, you consent to this privacy policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Thus, you are advised to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page and by updating the « Last updated » date at the top of this Privacy Policy.

These changes are effective immediately after they are posted on this page. Your continued use of the Service after the last updated date will be subject to the new Privacy Policy.

Contact us

If you have questions about data protection or about our Privacy Policy, or if you have any requests for resolving issues with your personal data, you can contact us by email at

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